Enterprise

Market Research. Do it.

What’s the deal with companies shortcutting their strategy and diving straight into “how can we make more money?” I don’t get it. What happened to long-term goals, social responsibility and ‘consumer over product’ behaviour? Why is Tesco on every street corner, tramping on small businesses? And they wonder why their profits are low. Before investing… Continue reading Market Research. Do it.

Enterprise

My dreaded first blog post.

I graduated in July this year, receiving a solid 2.1 BSc Psychology from the University of Birmingham. Building new wonderful friendships, Ā strengthening old ones, and developing greater independence made my University experience worthwhile. However, I have to confess, that University as a whole, was a brilliant waste of three years. I studied Psychology because it… Continue reading My dreaded first blog post.